Without doubt just about one of the most mis-interpreted & over-worked expressions in the IT market these days must be the words 'Web-Designer'? Web-Design incorporates numerous distinctive aspects, & a good understanding of these may help anyone wanting to get in the industry. In essence, there are 2 principal areas to web-design; the creative element and the technical process. Lots of people think a web-designer is someone that is in charge of the visible aspects of the site. In other words, they look at web-designers because artists on the whole. Yet, a commercial web-designer will really be as occupied with the technical element of things as they are with the 'creative' element. We can demonstrate this with greater clarity when we break web design up into it's various parts.

Graphic-artists should come first - they design & construct the icons and images for a site. They are not strictly web designers per-se, and more often than not are multi-media artists employing graphic layout and 'animation' software, (such as Adobe Photoshop & Adobe 'Flash'.) Normally, they will have come from an art background, & may possibly have studied at university level. Obviously, this particular work calls for a keen artistic bent.

Web-site designers come next - they use design software such as Adobe 'Dreamweaver' to prepare and design the appearance and feel of the website. Bu utilising artwork from the artist, they will build the navigational structure of the website, working with the client to confirm the feel is right. A large number of novice web-designers concentrate first of all on the 'format' of the site, as opposed to it's 'function'. If you want to construct a successful web-site though, it's vital that you first look at what you really need the website to accomplish. Maybe it's effectively an on-line brochure, or an e-commerce web-site where products are sold directly. Or maybe it will include lots of video & graphics. On the other hand it might be principally an information web site, where it is necessary to offer simple entry to relevant pages of textual content. No matter what you want from a website, it must - at its most basic level - carry out the function for which it's designed. There's no point creating a visually impressive site that's difficult for individuals to get to where they want! The goal of any good web designer is first and foremost to come up with an experience that individuals enjoy and feel happy with - so they return again.

Many of these functions can and do crossover needless to say, we work with various free-lance website designers who all cover almost all of the above jobs. But that level of understanding will take quite some time to master. An ideal commercial web design training program therefore needs to instruct on several things: A briefing of the basic fundamentals of web-design first, then directly into using Dreamweaver to a commercial level and the main technicalities of 'Flash' too. The languages of HTML & 'CSS' need to be taught next, with some e-commerce teaching provided here. 'PHP' must be mastered so that 'dynamic' websites can be constructed (ASP.Net is actually much more involved, & 'PHP' is very simple to get into at first,) & a simple idea of databases & SEO should be achieved. The main reason you'll need these components is so that you have the technical ability to be effective on a range of site builds. As with anything, we must learn how to really do the physical skills initially, and then develop increased 'finesse' by way of practice & experience. Most candidates can get through a flexible program like this within a yr - assuming part time study & practice of about four to five hundred hours. A professional advisor can assist you to prepare your path through this labyrinth of commercial learning, and we strongly recommend that you prepare your path with care before you start your training.

The thing you need to realise is no training course can make a web designer out of you. The training course will simply teach all the techniques and skills. Build as many web-sites as you possibly can whilst you go through your studies - the exercise will be invaluable & you will have a portfolio to show just what you can do. A hobby or other interest might be an effective place to start, or simply your favourite pet, or a holiday resort you particularly liked. You might even build interactive websites & get traffic on them. Every little thing you do will add to your CV, and indicate more to an interviewer than just an 'Adobe' certification.

Commercial web-designers may also upgrade their offering if they branch-out into fields like project-management & E-commerce for instance. SEO ('Search Engine Optimisation') know-how is also extremely valuable for web experts - this concerns the art of getting web-sites to or near the top of the Search Engines like Google for commonly used search terms. And behind the scenes but hugely important are the web server administrators and installers who ensure that the whole thing works efficiently. Technically speaking they are network administrator experts though.

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